Showcasing Your Art: Western Massachusetts Gallery Guide

If you're looking to exhibit your paintings in an art gallery in Western Massachusetts, there are several options available. The state is home to numerous galleries showcasing a wide range of artistic styles, from traditional to contemporary. The Massachusetts College of Art and Design (MassArt) offers academic exhibitions and galleries where students, faculty, and the community can exhibit their work. Additionally, galleries such as the R. Michelson Galleries, the Danvers Art Association, and the Oxbow Gallery in Easthampton provide opportunities for artists to display their paintings. Massachusetts also boasts renowned museums, such as the Museum of Fine Arts Boston, which hosts exhibitions featuring diverse artistic mediums, including painting. The state's art scene is vibrant and diverse, offering a range of venues for artists to showcase their work.

Gallery options in Western Massachusetts

Western Massachusetts is home to a variety of art galleries and museums that exhibit paintings. The Norman Rockwell Museum in Stockbridge houses the largest collection of the illustrator Norman Rockwell's original art, including many works from the Saturday Evening Post. The Massachusetts Museum of Contemporary Art (MASS MoCA) in North Adams is another renowned art gallery and museum in the region. It showcases a diverse range of art forms, including painting, video, drawing, sculpture, and multimedia installations. MASS MoCA is known for exhibiting evocative and challenging contemporary art, such as the works of Vincent Valdez, who offers critical portraits of contemporary American society.

In addition to these notable museums, there are several other galleries in Western Massachusetts that exhibit paintings. The Oxbow Gallery in Easthampton is one such example, providing a space for artists to display their work. The Springfield Museums in Springfield also offer exhibition opportunities and are worth considering. Furthermore, the University Museum of Contemporary Art at UMass Amherst may be an option for exhibiting paintings in an academic setting.

Other galleries in Massachusetts that may provide avenues for exhibiting paintings include the R. Michelson Galleries, which showcase a wide variety of artists and art forms, including painters, photographers, sculptors, and graphic artists. The Danvers Art Association in Danvers is another option, featuring the work of over 30 members in various media, such as paintings, jewellery, ceramics, and photography.

For those seeking exhibition opportunities in Western Massachusetts, it is worth exploring these galleries and museums, as well as considering the broader arts community in the region. Engaging with local artists, cooperatives, and art organisations can provide valuable connections and insights into exhibiting your paintings.

Framing and hanging requirements

Framing Requirements:

• Frame Choice: Select frames that complement the artwork and enhance its visual appeal. Consider the style, colour, and material of the frame to ensure it aligns with the tone and subject matter of the painting. Opt for simple and elegant frames that do not distract from the artwork itself.
• Frame Quality: Ensure that the frames are of good quality and are sturdy enough to protect the paintings during transport, installation, and the duration of the exhibition. Poor-quality frames may detract from the overall presentation and durability of the artwork.
• Mat Boards and Glazing: Use acid-free mat boards to enhance the overall appearance and provide a barrier between the artwork and the glass. Consider the type of glazing, such as glass or acrylic, that will protect the painting while also reducing glare and UV light damage.

Hanging Requirements:

• Gallery Space and Layout: Consider the gallery space and plan the layout of the exhibition. Determine the number and placement of paintings to ensure a balanced and visually appealing arrangement. Take into account the lighting, wall space, and overall flow of the gallery to guide visitors through the exhibition.
• Hanging Hardware: Use appropriate hanging hardware to securely mount the paintings on the gallery walls. This includes using suitable hooks, wires, or hanging systems provided by the gallery. Ensure that the hardware is strong enough to support the weight of the framed artwork and consider the height and placement to allow for optimal viewing.
• Label Placement: Clearly label each painting with essential information, including the artist's name, artwork title, medium, and dimensions. Place the labels near the corresponding artwork in a consistent and visually appealing manner. Ensure that the labels are easy to read and do not obstruct the view of the paintings.

By following these framing and hanging requirements, you can effectively showcase your paintings, creating a professional and cohesive exhibition that highlights the artwork and provides a rewarding viewing experience for visitors to the gallery.

Curating and mounting exhibitions

Planning and Conceptualization:

Start by defining the theme or concept of the exhibition. Choose a theme that is engaging, unique, and relevant to your target audience. Consider the type of art you want to showcase and the story you want to tell through the exhibition. Develop a curatorial statement that articulates the exhibition's purpose, scope, and intended impact.

Selecting Artists and Artwork:

Seek out artists whose work aligns with your exhibition theme and curatorial vision. Consider the diversity of artistic styles, mediums, and perspectives to create a well-rounded and engaging exhibition. Review artists' portfolios, conduct studio visits, and engage in conversations with the artists to understand their work better. Select artworks that are not only aesthetically appealing but also fit within the physical space you have available.

Venue and Display Considerations:

Choose an appropriate venue for your exhibition, considering factors such as location, size, and amenities. Ensure the venue has adequate lighting, climate control, and security measures to protect the artwork. Plan the layout of the exhibition, including the placement of individual artworks, taking into account line of sight, lighting, and the overall visitor experience. Consider the use of display fixtures, pedestals, and other presentation methods to enhance the artwork's impact.

Logistics and Promotion:

Develop a timeline and budget for the exhibition, including costs for venue rental, insurance, transportation, and promotion. Create a marketing and communications plan to promote the exhibition to your target audience. Utilize various channels such as social media, local media outlets, and art publications to reach a wide audience. Consider hosting an opening event or reception to generate buzz and engage the local community.

Installation and Mounting:

Work with artists or their representatives to coordinate the delivery and installation of the artwork. Ensure that all artwork is properly handled, secured, and presented according to the artist's specifications. Pay attention to details such as lighting, labelling, and the overall aesthetic presentation of the exhibition space. Conduct a final walk-through to ensure that all elements of the exhibition are in place and meet your curatorial vision.

By following these steps and paying attention to every detail, you can successfully curate and mount an art exhibition that showcases the talents of Western Massachusetts artists, including those from Easthampton, and engages your audience in a meaningful way.

Recommended exhibitions and highlights

When it comes to exhibiting paintings in Western Massachusetts, there are a variety of galleries and art organizations to consider. Here are some recommended exhibitions and highlights:

R. Michelson Galleries

Located in Northampton, this gallery offers a wide variety of artists and art forms. It features two floors and several rooms of work, including a room dedicated to art related to children's literature. Original Dr. Seuss works are among the highlights of this gallery, making it a unique attraction for both adults and children.

Danvers Art Association

The Danvers Art Association is an artists' cooperative located in the historic Williams School. It showcases the work of over 30 members, featuring a range of media including oil, acrylic, watercolor paintings, jewelry, ceramics, photography, multimedia, and functional art. With reasonable prices and a convenient location just 30 minutes north of Boston, it is a great option for those in Western Massachusetts.

Massachusetts College of Art and Design (MassArt)

MassArt offers several galleries managed by academic departments, providing unique opportunities for students and the community to engage with contemporary art. The Arnheim Gallery, managed by Art Education, is open from 10:00 AM to 5:00 PM, Monday to Friday. The Doran Gallery, managed by Graduate Programs, is open similar hours and is located in the Design & Media Center. The Godine Gallery, curated and managed by Studio For Interrelated Media (SIM) students, is open during college hours. These galleries provide valuable experience for students in exhibiting, curating, and mounting shows.

MASS MoCA

MASS MoCA, located in North Adams, is a vibrant center for contemporary visual and performing arts. It has hosted exhibitions by renowned artists such as Vincent Valdez, whose work "Just a Dream..." addressed contemporary American society through painting, video, drawing, and multimedia installation. Sound artist Stephen Vitiello also created a site-specific sound installation for the MASS MoCA Boiler House, a unique industrial space on the museum campus.

University Museum of Contemporary Art (UMass, Amherst)

The University Museum of Contemporary Art, located at the University of Massachusetts Amherst, is a great venue for exhibiting contemporary art. It is included in the Massachusetts Art Galleries and Art Guide, which provides a comprehensive resource for discovering fine art across the state.

These recommendations provide a mix of established galleries, academic institutions, and unique exhibition spaces for exhibiting paintings in Western Massachusetts. Each offers its own distinct opportunities and highlights, contributing to the diverse artistic landscape of the region.

Gallery opening times

The Arnheim Gallery, Massachusetts College of Art and Design (MassArt)

The Arnheim Gallery is open from 10:00 a.m. to 5:00 p.m., Monday to Friday.

The Doran Gallery, Massachusetts College of Art and Design (MassArt)

The Doran Gallery is open to the public from 11:00 a.m. to 5:00 p.m., Monday to Friday, and by appointment.

The Godine Gallery, Massachusetts College of Art and Design (MassArt)

The Godine Gallery is open during college hours.

Danvers Art Association Gallery

The Danvers Art Association Gallery is open on Saturdays and Sundays from 11:00 a.m. to 3:00 p.m.

Sydenstricker Gallery

The Sydenstricker Gallery offers personal tours of its collection, but its regular opening times are unclear.

It is important to note that gallery opening times may vary due to special events or exhibitions. Therefore, it is always a good idea to check the gallery's website or contact them directly for the most up-to-date information.

Frequently asked questions