
Sherwin-Williams offers a wide range of paint products, with over 20 different types of interior paint designed to meet various needs. The company's paint lines include Captivate, Resilience, Latitude, Cashmere, and Emerald, each offering unique features such as moisture resistance, ClimateFlex Technology, and self-cleaning capabilities. The Emerald line, for instance, provides a premium finish with products like the Emerald Urethane Trim Enamel and the Emerald Rain Refresh Exterior Acrylic Latex Paint. Sherwin-Williams also offers exterior paints, with options like Latitude, which can be applied in a wide temperature range, and Emerald Exterior Acrylic Latex Paint, which resists blistering and fading.
| Characteristics | Values |
|---|---|
| Captivate | Sherwin-Williams’ most affordable option at $45 per gallon. It’s a thinner paint ideal for rentals and low-traffic areas. |
| Resilience | Exterior paint with MoistureGuard technology for faster moisture resistance. Being phased out. |
| Latitude | New exterior paint that features ClimateFlex Technology, allowing application in temperatures ranging from 35°F to 120°F. |
| Emerald | Premium paint line with beautiful finishes in fewer coats. Includes Emerald Designer Edition Interior Latex Paint, which offers brighter whites and a luxury finish. |
| Emerald Urethane Trim Enamel | Versatile water-based product for interior and exterior trim that resists yellowing. |
| Emerald Rain Refresh Exterior Acrylic Latex Paint | Premium, low-maintenance exterior paint with Sherwin-Williams’ Self Cleaning Technology, which washes away dirt when in contact with water. |
| Emerald Exterior Acrylic Latex Paint | Emerald’s outdoor line, which resists blistering, peeling, fading, and dirt pickup. |
| Duration | Sherwin-Williams’ best-selling collection known for its toughness and ability to resist mold and mildew. Includes Duration Exterior Acrylic Latex and Duration Home Interior Acrylic Latex. |
| Cashmere | Smooth and even finish, good coverage, easy to apply, and low odor. Recommended for interiors due to its smooth application and professional-looking finish. |
| Harmony | Paint designed with low-VOC (Volatile Organic Compounds) to emit fewer harmful chemicals. |
| ProMar 200 | Budget-friendly option with good coverage and durability, making it popular for commercial spaces, rental properties, or areas that don't require a premium finish. |
| ProIndustrial DTM Interior/Exterior Waterbased Acrylic | Heavy-duty paint suitable for industrial settings where durability and resistance to harsh conditions are needed. |
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What You'll Learn
- Captivate: Sherwin-Williams' most affordable paint at $45 per gallon
- Emerald: Sherwin-Williams' premium paint line with excellent coverage
- Duration: A best-selling collection known for its toughness and ability to resist mildew
- Cashmere: A popular choice for homeowners seeking a smooth and even finish
- ProMar 200: A budget-friendly option offering good performance and durability

Captivate: Sherwin-Williams' most affordable paint at $45 per gallon
Captivate is Sherwin-Williams' most affordable paint option, priced at $45 per gallon. It is a thinner paint that is ideal for rentals and low-traffic areas. While it is Sherwin-Williams' most affordable option, it may not be the best option for those looking for a durable paint that will withstand heavy use. For those in search of a more durable paint, Sherwin-Williams offers a range of other options with different features and price points.
For example, the Emerald line is Sherwin-Williams' premium paint line, offering beautiful finishes in fewer coats. The Emerald Designer Edition Interior Latex Paint is the most luxurious option within this line, known for its brighter whites and luxury finish. It is important to note that the Emerald line is more expensive than other options.
Another option is the Duration line, which includes the Duration Exterior Acrylic Latex and the Duration Home Interior Acrylic Latex. The Duration line is known for its toughness and ability to resist mold and mildew. It is ideal for high-traffic areas and is a good choice for those looking for a durable paint that will last a long time.
Sherwin-Williams also offers the Cashmere line, which is a popular choice for homeowners looking for a smooth and even finish. It offers good coverage and is easy to apply. Additionally, the ProIndustrial DTM Interior/Exterior Waterbased Acrylic is a heavy-duty paint suitable for both interior and exterior applications in industrial settings.
When choosing a paint, it is important to consider factors such as the surface being painted, the level of wear and tear it will endure, budget constraints, and any specific environmental concerns. Consulting with a professional painter can also provide valuable insights to help select the most suitable paint for a particular project.
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Emerald: Sherwin-Williams' premium paint line with excellent coverage
Sherwin-Williams is a well-known paint manufacturer that offers a wide range of paint products designed to meet various needs and preferences. One of its premium paint lines is Emerald, which offers beautiful finishes with excellent coverage in fewer coats.
The Emerald line is known for its high-quality finishes and exceptional durability. It is a paint and primer hybrid with high levels of volume solids, resulting in better coverage and longer-lasting results. The line includes products such as Emerald Urethane Trim Enamel, a versatile water-based product suitable for interior and exterior trim. It resists yellowing and can withstand high-contact and regular cleaning, making it ideal for doors, cabinets, and trim.
Another product in the Emerald line is the Exterior Acrylic Latex Paint, which offers resistance to blistering, peeling, fading, and dirt pickup. It is a durable option for outdoor use, providing a long-lasting finish. For those seeking a premium, low-maintenance exterior paint, the Emerald line also offers the Rain Refresh Exterior Acrylic Latex Paint, which features Sherwin-Williams' proprietary Self Cleaning Technology. This technology ensures that dirt washes away easily when in contact with water.
The Emerald Designer Edition Interior Latex Paint is the pinnacle of the Emerald line, offering brighter whites and a luxurious finish. It is available in 200 exclusive colours and is known for its smooth application and premium results. While the Emerald line offers superior quality, it also comes with a higher price tag, which may be a consideration for some consumers.
When choosing a paint from the Emerald line or any other Sherwin-Williams product, it is essential to consider factors such as the surface to be painted, the level of wear and tear, budget constraints, and any specific environmental concerns. Consulting with a professional painter can also provide valuable insights to ensure the right paint choice for a specific project.
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Duration: A best-selling collection known for its toughness and ability to resist mildew
Sherwin-Williams' Duration collection is a best-selling line of paint known for its toughness and resistance to mildew. It is an excellent option for those who want a long-lasting paint job, as its stain-fighting technology and antimicrobial agents prevent the growth of mould and mildew. This makes it ideal for high-traffic interior spaces, such as entryways and kitchens, where walls are frequently cleaned.
The Duration collection offers both interior and exterior paint options. Duration Exterior Acrylic Latex is a highly durable exterior paint that only needs two coats for full coverage. It is formulated with PermaLast Technology and acrylic copolymers, enhancing its staying power. It also offers excellent moisture resistance, with flash rust resistance that minimises nail head rusting and tannin bleed resistance that is superior to conventional latex paints. The exterior paint is available in 100 colour options, including darker shades that won't warp or buckle vinyl siding.
Duration Home Interior Acrylic Latex is the interior paint option in the Duration line. Like the exterior paint, it is a paint and primer in one, saving time and money. It is available in all Sherwin-Williams colours and custom tints, with a range of sheens including flat, matte, satin, and semi-gloss. The flat finish is particularly good at hiding surface imperfections, while the slight gloss of the semi-gloss sheen gives walls a richer look.
The Duration collection is a premium option, with the exterior acrylic latex costing around $94 per gallon. However, its durability and ease of application make it a popular choice for those seeking a long-lasting and low-maintenance paint solution.
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Cashmere: A popular choice for homeowners seeking a smooth and even finish
Sherwin-Williams is a well-known paint manufacturer that offers a wide range of interior paint grades to meet various needs and preferences. One of their most popular products is Cashmere, an interior acrylic latex paint that delivers a smooth and even finish.
Cashmere is highly recommended for homeowners seeking a high-quality paint that provides good coverage and is easy to apply. It stands out for its low odour, making it an excellent choice for indoor painting projects. With its competitive price point, Cashmere strikes the perfect balance between quality and value, offering a professional-looking finish without breaking the bank.
One of Cashmere's key advantages is its smooth application. Its creamy consistency ensures a seamless painting experience, allowing for an even and uniform finish on walls and other surfaces. This makes it a favourite among painting professionals and homeowners alike, as it not only simplifies the painting process but also delivers aesthetically pleasing results.
The low odour of Cashmere is another significant benefit, especially when compared to traditional paints that often have strong and unpleasant fumes. This feature is particularly advantageous for indoor painting projects, as it minimises odour-related discomfort and ensures a more pleasant experience for both the painters and the occupants of the space.
Additionally, Cashmere's good coverage and ease of application contribute to its popularity. It provides excellent hide, ensuring that surfaces are adequately covered with fewer coats. This not only saves time and effort during the painting process but also results in a more efficient use of paint, making it a cost-effective option for homeowners.
Overall, Cashmere by Sherwin-Williams is a preferred choice for homeowners seeking a smooth and even finish. Its combination of high quality, ease of application, low odour, and competitive pricing makes it a versatile and reliable option for a wide range of interior painting projects. For those looking to achieve a professional-looking finish without sacrificing affordability, Cashmere is an excellent paint choice.
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ProMar 200: A budget-friendly option offering good performance and durability
Sherwin-Williams offers a wide range of paint products catering to different needs and budgets. One of their popular options is the ProMar 200 line, which stands out for being budget-friendly without compromising on performance and durability.
ProMar 200 is an excellent choice for those seeking a cost-effective solution without sacrificing quality. This line of paint offers good coverage and a smooth finish, making it a preferred option for interior spaces. With its zero VOC (volatile organic compounds) formulation, ProMar 200 is a healthier and more environmentally friendly option, reducing exposure to potentially harmful chemicals.
One of the key advantages of ProMar 200 is its versatility. It can be used in a variety of interior applications, including walls, ceilings, and trim. It provides a durable and long-lasting finish, making it suitable for areas with moderate traffic. The paint is also known for its ease of application, allowing for an efficient painting process.
When it comes to appearance, ProMar 200 delivers a professional-looking finish. It provides good hide, ensuring that previous colours or imperfections are adequately covered. The paint is available in a range of sheens, from flat to semi-gloss, allowing for customization to suit different design preferences and surface requirements.
In terms of maintenance, ProMar 200 is easy to keep clean. Its washable finish allows for effortless cleaning of stains or marks, helping to maintain the appearance of painted surfaces. Additionally, the paint's durability contributes to its low-maintenance nature, as it resists chipping, peeling, and fading over time.
Overall, ProMar 200 by Sherwin-Williams is an excellent choice for those seeking a budget-friendly paint option without compromising on performance and durability. It offers good coverage, a smooth finish, and a range of sheens to suit various interior applications. With its ease of application, maintenance, and long-lasting performance, ProMar 200 is a reliable and practical option for homeowners, landlords, and painting professionals alike.
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Frequently asked questions
Sherwin-Williams offers various paint lines, including Captivate, Resilience, Latitude, Cashmere, and Emerald. Each line has unique features and benefits catering to different needs and budgets.
Captivate is Sherwin-Williams' most affordable paint option, priced at $45 per gallon. It is ideal for rentals and low-traffic areas as it is a thinner paint.
Emerald is Sherwin-Williams' premium paint line, offering beautiful finishes with fewer coats. It includes products like Emerald Urethane Trim Enamel and Emerald Exterior Acrylic Latex Paint, which are durable and suitable for both interior and exterior use.
















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