
Sherwin-Williams offers a range of paints with flat finishes, including Duration Home® Interior Acrylic Latex Paint, Emerald® Interior Acrylic Latex Paint, and ProMar 200 Flat. Traditionally, flat paints have had poor washability, but newer high-end flat paints, such as those offered by Sherwin-Williams, have improved washability. These technologically advanced flat-finish paints are designed to withstand abrasion and provide durability and cleanability. While flat paints may still be harder to clean than semi-gloss or gloss finishes, Sherwin-Williams' washable flat paints offer a balance between a desired aesthetic and ease of maintenance.
| Characteristics | Values |
|---|---|
| Brand | Sherwin-Williams |
| Paint Type | Flat |
| Washability | Washable |
| Paint Options | Duration Home®, Emerald®, ISOFlat Interior Latex Flat, SuperPaint Flat, ProMar 200 Flat |
| Durability | Durable |
| Ease of Cleaning | Easy to clean |
| Finish | Matte, Satin, Semi-Gloss |
| Stain Resistance | Stain-resistant |
| Primer | Paint and primer in one |
| Technology | Cross-linking technology, Advanced stain-blocking technology |
| Coverage | Exceptional coverage |
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What You'll Learn

Sherwin-Williams' washable flat paints include Emerald and Duration
Sherwin-Williams offers a range of washable flat paints, including Emerald and Duration, which are known for their advanced stain-blocking technology and superior washability. These premium paints are designed to withstand abrasion and provide maximum hide for surface imperfections.
The Emerald® line features paint and primer in one, delivering exceptional coverage and washability. It is trusted by professional painters for its advanced stain-blocking technology, which repels stains and makes cleaning walls a breeze. The smooth finish of Emerald paint also contributes to its ease of cleaning, requiring less effort to remove stains and markings.
Duration, another top choice for washable flat paint, offers exclusive cross-linking technology that effectively repels stains. While it costs less than Emerald, Duration still provides excellent washability and durability. It is particularly suitable for spaces with frequent wall scuffs and contaminants as the stains sit on the surface and can be easily washed off without scrubbing.
In addition to Emerald and Duration, Sherwin-Williams also offers other washable flat paint options, such as ProMar 200 and SuperPaint. These alternatives provide good washability, especially considering their more affordable price points. However, it is important to note that Cashmere flat, another Sherwin-Williams paint, has been reported to have poor washability and coverage.
When choosing between washable flat paints, it is essential to consider your specific needs and preferences. While flat paints are known for hiding imperfections, they may not be as durable or easy to clean as paints with a slight sheen, such as a matte or eggshell finish. However, if you seek a paint that combines the benefits of a flat finish with superior washability, Sherwin-Williams' Emerald and Duration lines are excellent choices.
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Premium flat finishes are washable
Sherwin-Williams offers a range of premium flat paints with washable finishes. While traditional flat paints have had issues with poor washability, requiring a slight sheen to be added, Sherwin-Williams has developed technologically advanced flat-finish paints that are both durable and washable.
The Duration Home® range, for example, features exclusive cross-linking technology that repels stains. It is available in matte, satin, and semi-gloss finishes, with the latter being easier to clean due to its smoother finish. The Emerald® range, on the other hand, offers advanced stain-blocking technology and exceptional coverage, making it a trusted choice for professional painters. Both the Duration and Emerald lines are ideal for those seeking maximum washability.
In addition to these premium options, Sherwin-Williams also offers the ProMar 200 line, which provides excellent washability, especially for an entry-level paint. The SuperPaint Flat range also demonstrates good washability, particularly when considering its price point. For those seeking a balance between style and functionality, flat paints are a popular choice. They help hide surface imperfections due to their light-absorbing properties, creating a rich and deep appearance, especially with darker colours.
While flat paints have come a long way in terms of washability, it is important to note that they may not be the best choice for areas that require frequent washing. Semi-gloss and gloss finishes generally clean more easily due to their smoother surfaces. However, for those seeking a flat finish, Sherwin-Williams offers several premium options that strike a balance between style and ease of maintenance.
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Washability is determined by the ease of dirt removal without damaging paint
Sherwin-Williams offers a range of paints with different features, including washable flat paints. Washability is determined by how easily dirt can be removed from the painted surface without causing damage to the paint film. This is an important consideration as it can extend the lifespan of the paint job.
Traditionally, flat paints had poor washability, and adding a slight sheen, such as a matte or eggshell finish, was necessary to improve their cleanability. However, these sheens tend to highlight imperfections on the painted surface. Technological advancements have led to the development of flat-finish paints with enhanced durability and washability, such as Sherwin-Williams' Duration and Emerald lines.
Duration Home® Interior Acrylic Latex Paint and Emerald® Interior Acrylic Latex Paint from Sherwin-Williams are specifically mentioned as being very washable. These premium flat finishes are ideal for hiding surface imperfections due to their light-absorbing properties. They are well-suited for older homes with bumpy walls. Additionally, Emerald® has stain-blocking technology, and Duration Home® features cross-linking technology that repels stains.
Other washable flat paints offered by Sherwin-Williams include ProMar 200 Flat, SuperPaint Flat, and Cashmere Flat. ProMar 200 Flat, an entry-level paint, and SuperPaint Flat, offer good washability, especially considering their price point. On the other hand, Cashmere Flat falls short in terms of coverage and washability, according to a test conducted by Klappenberger & Son.
When choosing a washable flat paint, it's important to consider the specific needs and conditions of the space being painted. While flat paints excel at hiding imperfections, they may not be the best choice for areas that are constantly exposed to contaminants. In such cases, semi-gloss or gloss finishes might be more suitable as they generally clean easier due to their smoother surfaces.
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Flat paints are ideal for hiding surface imperfections
When it comes to painting, flat paints have long been known for their poor washability. Traditionally, flat finishes were not designed to withstand abrasion and were difficult to clean without damaging the paint. However, advancements in paint technology have led to the development of flat-finish paints that offer both durability and washability. Sherwin-Williams, a leading paint manufacturer, has innovated in this area with their premium flat finishes.
Sue Wadden, Director of Color Marketing for Sherwin-Williams, expresses her love for flat finishes, particularly for their ability to hide surface imperfections. Flat paints achieve this by absorbing light rather than reflecting it off high points, which can accentuate bumps and dents. This makes flat finishes ideal for older homes with imperfect walls, as well as commercial spaces where hallways or gathering areas may require durable and washable paint.
Sherwin-Williams offers several high-quality flat paints that provide excellent washability. Their Duration Home® and Emerald® Interior Acrylic Latex Paints are notable examples. These premium flat finishes are designed to be very washable, making them a practical choice for those with children or the need for frequent wall cleaning. The advanced technology used in these paints ensures that contaminants sit on the surface and can be easily washed off without scrubbing.
In addition to their washability, flat paints offer other advantages. They are well-suited to large, open spaces prone to roller lapping and are currently trending due to the influence of Scandinavian interiors, which often feature dull and chalky finishes. Flat paints also enhance colour depth and richness, making them a stylish choice for those seeking a specific aesthetic. Furthermore, Sherwin-Williams' ProMar 200 Flat paint has been praised for its excellent washability, especially considering its entry-level price point.
While flat paints have come a long way in terms of washability, it is important to note that they may still require more care than higher-sheen finishes. For areas that are constantly exposed to contaminants or require frequent washing, semi-gloss and gloss finishes might be more suitable as they generally clean easier due to their smoother surfaces. Nonetheless, Sherwin-Williams' washable flat paints offer a compelling option for those seeking the benefits of a flat finish without compromising on cleanliness.
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Flat paints are well-suited to large, open spaces
Sherwin-Williams does offer washable flat paints. Their Duration Home® and Emerald® Interior Acrylic Latex Paint lines are washable flat paints. These technologically advanced flat-finish paints are very washable and can withstand abrasion.
Additionally, flat paints are having a trendy moment, influenced by Scandinavian interiors, which are known for their dull and chalky finishes. The use of flat paints in large, open spaces can create a stylish and modern look.
While flat paints are not as durable as other finishes and may not withstand frequent scrubbing or cleaning, they can still be a good choice for large, open spaces that do not require regular maintenance. These areas typically have lower human traffic and less wear and tear, making flat paint a suitable option.
However, it is important to consider the specific needs of the space before deciding on a paint finish. While flat paints excel in certain aspects, other finishes like satin or eggshell may be preferred for areas that require frequent cleaning or have smooth, imperfection-free walls.
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Frequently asked questions
Yes, Sherwin Williams sells washable flat paint.
Some examples of washable flat paints from Sherwin Williams include Duration Home® Interior Acrylic Latex Paint, Emerald® Interior Acrylic Latex Paint, and ISOFLAT Interior Latex Flat Washable Paint.
In the past, flat paints had poor washability and required a slight sheen to be added. Today, high-end flat paints such as Duration and Emerald have excellent washability.
Washable flat paint can reduce the time between repainting, saving you time and cost in the long run. It is also ideal for hiding surface imperfections in a wall because light doesn’t reflect off high points.











































